The KERATINWORKS PURE luxury line has been formulated with the goal of providing you with the optimal haircare routine, infused with a multitude of natural, vegan and PURE ingredients, free of any harsh detergents,  SLS Free, Paraben Free & Color Safe. It is infused with Coconut water and coconut oil, vitamins B1,B2,C and E, vegan keratin and amino acids – essential natural ingredients to enhance your hair health as well as effectively prolong the duration of your KERATINWORKS treatment (or any keratin treatment). Every ingredient and product in this line has been formulated as part of a full hair care system for any hair type (even those without the Keratinworks treatment in their hair).  Here is everything you need to know from our PURE haircare line:


The KERATINWORKS PURE SHAMPOO has been formulated to infuse your hair with pure, natural, and essential nutrients that will maintain your hair’s health, shine and hydration while ensuring the optimal pH level for luxurious smoothness. This shampoo is SLS free, paraben free, vegan and color safe. It also contains keratin proteins and amino acids that will reinforce as well as prolong the effects of your KERATINWORKS treatment. This is the ultimate PURE aftercare keratin shampoo!